A graphic design invoice needs to show more than a total. Clients want to see what they are paying for: the deliverable, how many revisions were included, and any add-ons that came up along the way. A clear breakdown also protects you if a client questions the bill months later.
Graphic design invoice example
Here is a filled-in example for a logo and branding project. Use it as a model for your own work, with your own line items and rates.
maribel@example.com
Austin, TX
Attn: Priya Anand
410 Elm St
Austin, TX 78702
Terms50% deposit, balance due on delivery
| Description | Qty | Rate | Amount |
|---|---|---|---|
| Logo design, primary and secondary marks (2 revision rounds included) | 1 | $1,400.00 | $1,400.00 |
| Brand style guide (colors, type, usage rules) | 1 | $450.00 | $450.00 |
| Business card design | 1 | $150.00 | $150.00 |
What to include on a graphic design invoice
- Your business name and contact details. Your name or studio name, email address and location, plus your logo if you have one.
- The client's billing details. Company name, contact person and billing address.
- A unique invoice number. A simple sequence such as INV-2026-071 keeps your records searchable.
- The project name. Helpful when a client has more than one job running with you at once.
- One line per deliverable. Name the actual output, such as "Logo design" or "Business card design", not a vague "design services" line.
- Revision rounds included. State the number so both sides agree on what is covered.
- Deposits already paid. Subtract them so the balance due is the real amount owed.
How to word your line items
Design work is usually billed as a flat fee per deliverable, though some designers bill hourly for open-ended work like art direction. Either way, specific line items are what get an invoice approved without a follow-up email.
- Flat fee per deliverable: "Logo design, primary and secondary marks (2 revision rounds included)" tells the client exactly what the price covers.
- Packages: break a branding package into its parts, such as logo, style guide and stationery, even if you quoted one bundled price. It reads clearer on the invoice and in your own records.
- Hourly add-ons: if a client asks for extra revisions or a new concept after sign-off, bill the hours on their own line. The hourly invoice template shows a layout built around hours and rates.
Payment terms for design work
- A deposit of 30 to 50 percent before you start sketches or concepts, especially for new clients.
- Balance due on delivery of final files, so the client has an incentive to review and approve promptly.
- Milestone billing for larger branding projects, such as one payment at concept approval and one at final delivery.
Put your terms on every invoice and agree on them in writing before the project starts. Invoice payment terms explained walks through each option.
Making the invoice with the Invoice Generator
- Open the Invoice Generator and start entering your project details in the builder.
- Add your client and each deliverable as its own line. The totals update as you type.
- Create a free account to save it. Your work is kept while you sign up, and your logo and accent color then appear on the invoice.
- Share the invoice link with your client, or download the PDF and attach it to your own email. You can see when the client has opened it.
If you want the client to pay online, add a Stripe payment link so the invoice shows a Pay now button. Stripe handles the actual payment.
